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The Gentle Business Revolution Podcast

Where we talk about marketing your business by disrupting the current Marketing Paradigm. 

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Mindful money management to create a profitable business

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00]… Mindful money management to create a profitable business Our consumer culture conditions us to a mindset of lack, leading us to believe that we are not enough—that we need one more thing to feel fulfilled. But Leisa Peterson contends that abundance is our birthright, and…

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IBG 52 – Hans Schumann – A Career That Complements Your Natural Flow as an Introvert

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … IBG 52 – Hans Schumann – A Career That Complements Your Natural Flow as an Introvert ‘Coaching is the most beautiful expression of my introverted nature because it is a one-to-one conversation … and one that goes very deep. That’s just really leveraging our…

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Being Yourself to Attract Ideal Clients

Being Yourself to Attract Ideal Clients

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … Being Yourself to Attract Ideal Clients How does showing up as your authentic self help attract ideal clients? When I started this podcast in May of 2016, my intention was to run it as a side hustle along with coaching for introverts while maintaining…

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Self-Promotion for Introverts

Self-Promotion for Introverts: It’s a [Step-by-Step] Process

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … Self-Promotion for Introverts: It’s a [Step-by-Step] Process Introverts tend to run up against roadblocks when we are put in situations that require self-promotion. Tassey Russo spent years representing corporations, and she had no problem asking C-level executives for money and resources in that role….

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IBG 49 – Lucy Griffiths – Connecting Through the Camera Lens

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … IBG 49 – Lucy Griffiths – Connecting Through the Camera Lens   Most introverts are more comfortable with one-on-one interaction than we are speaking in front of large groups. That’s why Lucy Griffiths coaches her clients to imagine making a connection through the camera…

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IBG 48 – Julienne DesJardins – Measuring Success by Your Own Standards

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … IBG 48 – Julienne DesJardins – Measuring Success by Your Own Standards   If your business is just one of many things going on in your life, it can be discouraging to compare yourself to other entrepreneurs who can devote more time—and grow more…

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IBG 47 – Jennifer Corcoran – Tooting Your Own Horn: Self-Promotion for Introverted Entrepreneurs

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … IBG 47 – Jennifer Corcoran – Tooting Your Own Horn: Self-Promotion for Introverted Entrepreneurs   “[Presenting to large groups] excites me and terrifies me in equal measure, but … it’s worth smashing through your comfort zone.” Self-promotion can be difficult for introverts, especially those…

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Bonus Episode: Delegating for Introverts with Lisa Wells

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … Bonus Episode: Delegating for Introverts with Lisa Wells   Lisa R. Wells is a marketing, operations, and systems guide for coaches, consultants, and virtual assistants. As a consultant and trainer since 2005, Lisa currently offers time-saving one-on-one consulting, proven forms and ebooks, and practical…

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IBG 46 – Tom Schwab – Reach Ideal Clients Through Podcast Interviews as an Introvert

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … IBG 46 – Tom Schwab – Reach Ideal Clients Through Podcast Interviews as an Introvert “Ten thousand Twitter followers won’t help you when you’re broken down on the side of the road. But a few good friends will.” The introverted tendency to build deep…

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IBG 45 – Ann Brown – Overcoming the Fear of Visibility as an Introvert

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … IBG 45 – Ann Brown – Overcoming the Fear of Visibility as an Introvert Ann Brown had been hiding behind her laptop. Terrified of getting out there and being visible, she spent her days writing blog posts that no one was reading. This struggle…

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From The Blog

A Personal Story About Getting Lost in the Online Marketing Jungle

By Sarah Santacroce / September 26, 2019 /
Sarah Santacroce

About 3 years ago I turned 40 and had my ‘mid-life unraveling’ as Brené Brown likes to call it. I did some personal work with a therapist and remember this one particular session where, in tears, I told her: It’s so damn hard to be different! If I had to summarize my experience in business…

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Something’s wrong in the world of Online Marketing

By Sarah Santacroce / September 19, 2019 /
The Gentle Business Revolution

Listen, right now, there’s something very wrong happening in the world of Online Business and Marketing. Never before have entrepreneurs had easier access to create a thriving business and make a positive impact in the world. And yet, instead of using this incredible platform that we call the internet to make the world a better…

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5 Tips for Publishing the Right Content on LinkedIn

By Sarah Santacroce / February 26, 2019 /
5 tips for publishing the right content on LinkedIn

So you have a LinkedIn profile, now what? In addition to searching out viable connections, publishing content should be at the top of your to-do list. Publishing the right content on your feed as well as in your groups will attract potential leads and increase your credibility and expertise.

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5 Ways to Increase Your Credibility on LinkedIn and Attract Ideal Clients

By Sarah Santacroce / February 21, 2019 /
increase your credibility on LinkedIn

Since you’re not approaching LinkedIn with a sales approach mindset (but with a Serving Mindset), you need to make every aspect of this platform work to your advantage in order to both attract prospective clients and then convince them that you are the expert they’ve been searching for. 

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5 Things You Won’t See Me Do on LinkedIn

By Sarah Santacroce / February 15, 2019 /
5 Things You Won't See Me Do on LinkedIn

LinkedIn is the premier social media platform for professionals in all industries. With over 550 million monthly users, you have quite a large base to develop new connections and build relationships with potential clients.

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5 Things to Know About Finding Clients on LinkedIn

By Sarah Santacroce / February 7, 2019 /
5 Things to Know about Finding Clients on LinkedIn

If you’re looking to make important business connections, LinkedIn is the premier social media platform to use. You’ll find recruiters using LinkedIn to find job candidates; CEOs looking to grow their influence and build trust with buyers; and entrepreneurs looking for clients or joint venture partners. In the world of business relationships, you just never…

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Have You Joined the #LinkedInLocal Movement Yet?

By Sarah Santacroce / October 4, 2018 /
LinkedinLocal

In May 2017, Ana McAfee organized and hosted a meetup for her LinkedIn connections. She ended the posted invitation with the hashtag #LinkedInLocal. Since that day, LinkedIn Local was born, and the hashtag has been appropriated by hundreds of young professionals who want a better way to network.

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Get More Engagement with the New LinkedIn Audio Messaging

By Sarah Santacroce / September 20, 2018 /
Linkedin Audio Messaging Feature

Consumers and Social Media users have high expectations for brands and business. With the recent advent of new, interactive marketing techniques (I’m thinking of Facebook Messenger Bots for example), it’s more important than ever before to take your Social Media interactions to the next level. Recently, LinkedIn rolled out a new feature to help you…

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Should I have a LinkedIn Company Page as an Entrepreneur

By Sarah Santacroce / September 6, 2018 /
LinkedIn Company Page

While having an optimized personal profile on LinkedIn is critical for success on the platform, I highly recommend you also create a LinkedIn Company Page for your business. This article (and video) will give you insight into why it’s a good idea for an entrepreneur to take advantage of the LinkedIn Company Page

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LinkedIn Lead Generation: 4 Steps to Building Relationships

By Sarah Santacroce / August 23, 2018 /
linkedin lead generation

LinkedIn is one of the leading social media platforms for building and maintaining professional and business connections. While other social media sites are used to communicate (mostly) with family, friends, and followers, LinkedIn is designed to facilitate working and professional relationships. But simply adding connections to your network is not going to automagically get you…

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