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The Gentle Business Revolution Podcast

Where we talk about marketing your business by disrupting the current Marketing Paradigm. 

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behind the book

Behind The Book – Part 4

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00]… Behind The Book – Part 4 Welcome to episode #42 of the Gentle Business Revolution podcast, the show where we talk about marketing your business by disrupting the current marketing paradigm. If you are a heart-centered entrepreneur who feels anxiety around marketing your business or…

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Using Your Connection to Source to Market Your Business

Using Your Connection to Source to Market Your Business

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … Using Your Connection to Source to Market Your Business When Julie Foucht decided she needed to take her coaching business seriously, she hired a high-end coach and learned to ‘market like a man.’ She doubled, then tripled her income in less than a year,…

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Authentic Facebook Ads

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … Authentic Facebook Ads I invited George to this episode to talk about authentic Facebook ads because I (and I’m sure some of you too) have a love/hate relationship with this company. I really love George’s perspective of Facebook ads and I wanted to learn…

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How to have a fair pricing conversation

How to Have a Fair Pricing Conversation

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … How to Have a Fair Pricing Conversation In today’s episode, we are talking about fair pricing and the conversations we can have with our clients about it. When we set our rates we need to consider many things like our experience, our operating expenses,…

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The B Corp: It’s Profit AND Purpose

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … The B Corp: It’s Profit AND Purpose Since 2017 Sophie is an expert in helping companies become certified B Corps, and the first B Leader trained by B Lab Switzerland. Don’t worry, if you don’t know what a BCorp is, you’ll know after listening…

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Finding Your Perfect Audience

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … Finding Your Perfect Audience As a keynote speaker and brand message consultant, Jeffrey Shaw, a renowned former portrait photographer, helps companies stop wasting time trying to satisfy some customers who will never be satisfied and attract only their ideal customers. Like a photographer captures…

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The Power of Getting Things Done

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … The Power of Getting Things Done Chris Cooper through his brand Chris Cooper Business Elevation helps leaders to elevate business performance by developing exceptional leadership, teams and highly engaged workforces. Chris created the Business Elevation Show the most accessed business show on the world’s leading on-line…

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The Power of Having a Purpose Advantage

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … The Power of Having a Purpose Advantage As the Millennial and Gen Z Marketing Guy, Jeff Fromm has traveled the world sharing insights on how youth culture is impacting the marketplace — as well as the consumer behaviors of every generation. He led the…

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behind the book

Behind The Book – Part 3

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … Behind The Book – Part 3 Welcome to episode #34 of the Gentle Business Revolution podcast, the show where we talk about marketing your business by disrupting the current marketing paradigm. If you are a heart-centered entrepreneur who feels anxiety around marketing your business…

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Creating a Community-Based Business Model

Listen to the Episode 0.75x 1x 1.25x 1.5x 2x [0:00] … Creating a Community-Based Business Model Tara McMullin is a podcaster, writer, and small business community leader. With over a decade of experience helping thousands of small business owners grow their businesses, she’s on a mission to change the dialogue from hype to candid conversations…

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From The Blog

A Personal Story About Getting Lost in the Online Marketing Jungle

By Sarah Santacroce / September 26, 2019 /
Sarah Santacroce

About 3 years ago I turned 40 and had my ‘mid-life unraveling’ as Brené Brown likes to call it. I did some personal work with a therapist and remember this one particular session where, in tears, I told her: It’s so damn hard to be different! If I had to summarize my experience in business…

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Something’s wrong in the world of Online Marketing

By Sarah Santacroce / September 19, 2019 /
The Gentle Business Revolution

Listen, right now, there’s something very wrong happening in the world of Online Business and Marketing. Never before have entrepreneurs had easier access to create a thriving business and make a positive impact in the world. And yet, instead of using this incredible platform that we call the internet to make the world a better…

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5 Tips for Publishing the Right Content on LinkedIn

By Sarah Santacroce / February 26, 2019 /
5 tips for publishing the right content on LinkedIn

So you have a LinkedIn profile, now what? In addition to searching out viable connections, publishing content should be at the top of your to-do list. Publishing the right content on your feed as well as in your groups will attract potential leads and increase your credibility and expertise.

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5 Ways to Increase Your Credibility on LinkedIn and Attract Ideal Clients

By Sarah Santacroce / February 21, 2019 /
increase your credibility on LinkedIn

Since you’re not approaching LinkedIn with a sales approach mindset (but with a Serving Mindset), you need to make every aspect of this platform work to your advantage in order to both attract prospective clients and then convince them that you are the expert they’ve been searching for. 

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5 Things You Won’t See Me Do on LinkedIn

By Sarah Santacroce / February 15, 2019 /
5 Things You Won't See Me Do on LinkedIn

LinkedIn is the premier social media platform for professionals in all industries. With over 550 million monthly users, you have quite a large base to develop new connections and build relationships with potential clients.

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5 Things to Know About Finding Clients on LinkedIn

By Sarah Santacroce / February 7, 2019 /
5 Things to Know about Finding Clients on LinkedIn

If you’re looking to make important business connections, LinkedIn is the premier social media platform to use. You’ll find recruiters using LinkedIn to find job candidates; CEOs looking to grow their influence and build trust with buyers; and entrepreneurs looking for clients or joint venture partners. In the world of business relationships, you just never…

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Have You Joined the #LinkedInLocal Movement Yet?

By Sarah Santacroce / October 4, 2018 /
LinkedinLocal

In May 2017, Ana McAfee organized and hosted a meetup for her LinkedIn connections. She ended the posted invitation with the hashtag #LinkedInLocal. Since that day, LinkedIn Local was born, and the hashtag has been appropriated by hundreds of young professionals who want a better way to network.

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Get More Engagement with the New LinkedIn Audio Messaging

By Sarah Santacroce / September 20, 2018 /
Linkedin Audio Messaging Feature

Consumers and Social Media users have high expectations for brands and business. With the recent advent of new, interactive marketing techniques (I’m thinking of Facebook Messenger Bots for example), it’s more important than ever before to take your Social Media interactions to the next level. Recently, LinkedIn rolled out a new feature to help you…

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Should I have a LinkedIn Company Page as an Entrepreneur

By Sarah Santacroce / September 6, 2018 /
LinkedIn Company Page

While having an optimized personal profile on LinkedIn is critical for success on the platform, I highly recommend you also create a LinkedIn Company Page for your business. This article (and video) will give you insight into why it’s a good idea for an entrepreneur to take advantage of the LinkedIn Company Page

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LinkedIn Lead Generation: 4 Steps to Building Relationships

By Sarah Santacroce / August 23, 2018 /
linkedin lead generation

LinkedIn is one of the leading social media platforms for building and maintaining professional and business connections. While other social media sites are used to communicate (mostly) with family, friends, and followers, LinkedIn is designed to facilitate working and professional relationships. But simply adding connections to your network is not going to automagically get you…

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