I’ve been running LinkedIn workshops for organizations, schools & clubs since 2010.
Currently, I offer these two types of workshops:
- LinkedIn Profile Improvement >Workshop 1
- LinkedIn for Client Acquisition > Workshop 2
Workshops can be held live in Switzerland or worldwide via Zoom.
***
Workshop 1: Your Personal Brand Online:
Optimize Your LinkedIn Profile To Get Found
Who is it for?
This course is for anyone wanting to improve their LinkedIn Profile, specifically for entrepreneurs, people in transition or employees.
In this half-day workshop (or 90 minutes on Zoom) you will learn to optimize your profile in order to be found on LinkedIn and create a network of contacts that opens new opportunities.
If you have created a profile but do not know how to use this professional platform, how to generate business with it or how to use it successfully for your job search, then this course is for you!
- Create, optimize and promote your LinkedIn profile
- Knowing how to identify and describe your specific niche to maximize your competitive advantages
- Expand your professional network by creating relationships that last
- How to share and publish content on LinkedIn and be seen as a leader in your industry
- LinkedIn Etiquette, tips and tricks
- Answers to all your questions
Outcome
- an optimized profile that will get found by prospects or recruiters
- a personal branding strategy
- a thorough understanding of the platform and its opportunities
***
Workshop 2: Generate Leads & Sales For Your
Business On LinkedIn
Who is it for?
This course is for entrepreneurs wanting to get more clients, as well as sales professionals of bigger companies wanting to generate more sales with LinkedIn. The workshop 1 on optimizing the profile is a prerequisite since without an optimized profile your lead generation strategy won’t work!
In this workshop you will learn to gain visibility for your business by optimizing your LinkedIn Company page and use LinkedIn proactively to generate leads.
- Create, optimize and promote your ‘company page’ on LinkedIn
- How to identify potential customers on LinkedIn
- Know how to use all the tools for effective prospecting on LinkedIn
- How to share and publish content on LinkedIn and be seen as a leader in your industry
- Answers to all your questions
Outcome
- a branded company page with an understanding of an effective content strategy
- a ‘social selling’ system
- a thorough understanding of the pro-active features of the platform
Please contact me for a customized quote.
I followed Sarah’s webinar on Linked In and was very impressed. She was methodical, explained things in very down-to-earth, non-techy terms and gave lots of useful tips on how to get the most out of Linked In. She encouraged questions, gave clear, useful answers and was available for further digital media consulting work if needed.
Sarah Frei – Brillanmont International School
***
Sarah offers a half-day training on how to maximize one’s profile on LinkedIn increasing its visibility and enhancing the prospecting approach. It is a practical training supported by numerous concrete cases. Many good recommendations for a healthy and ethical use of this networking tool!
Alberto Colangelo – HR Consultant
***
I participated with great interest in the course taught by Sarah: How to prospect on LinkedIn. During this half-day Sarah clearly demonstrated her high level of competence on LinkedIn as well as her indisputable teaching qualities: listening, ability to adjust the course according to participants’ expectations, and motivation.
Sarah is an absolutely indispensable person for all those wishing to improve their skills on LinkedIn.
Nicole Favrel
***
As the Student Affairs Manager at the Ecole hôtelière de Lausanne I hired Sarah to teach our final year Bachelor students how to use LinkedIn in their job search. Sarah has been giving her workshop ‘LinkedIn, the Epicenter of Personal Branding’ since 2017 and we are very happy with the feedback from our students. Sarah’s in-depth and always up-to-date knowledge about the platform allows her to deliver an insightful workshop. She not only adapts her teaching style to our audience but also fits the portfolio of workshops we offer to these students. I look forward to working with Sarah again and can only recommend her.
Barbara Martin
***
I learned so much! The workshop given by Sarah on the HR gathering of the HR Managers of all Swiss Deluxe Hotels was of great advantage to many participants, no matter their level of expertise on LinkedIn. She managed to tailor her knowledge in a very tangible way to the very particular hotel industry and more specifically to the luxury segment therein, which made the new skills ready to be adapted in daily recruitment efforts. I could instantly start implementing little changes and already see how I can benefit from the adaptations made! Thank you, Sarah!
Annina von Falkenstein
***
As Director of MBA Career Services at IMD Business School I asked Sarah to give a workshop to our 2018 MBA class on LinkedIn Profile Optimization. I have been following her work on LinkedIn for quite a long time and see her as the go-to person for Personal Branding on LinkedIn. She did not disappoint us. Her knowledge of this platform and captivating teaching style kept her audience interactive & engaged throughout the presentation. I look forward to working with Sarah again and highly recommend her.
Julia De Vargas
***
I took Sarah’s LinkedIn training course together with one of my employees, in the hope that we would be able to learn about, and better implement, social marketing. Sarah’s work with us went beyond our expectations. She was able to help us in a personalized manner and gave us advice also, on how to appeal more to the public through a professional and engaging profile – it’s amazing how much you can actually do when you find out all the ins and outs of LinkedIn. The best thing is, that her support has actually changed how we will use social and professional platforms, in the future, to be more effective in our approach on a long-term basis. I strongly recommend Sarah to anyone who’s wondering if they should use her services.
Markus Haefeli