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Building Partnerships as a Marketing Strategy

December 13, 2019 / By Sarah Santacroce

Building Partnerships as a Marketing Strategy

Welcome to episode #15 of the Gentle Business Revolution podcast, the show where we talk about marketing your business by disrupting the current marketing paradigm. If you are a heart-centered entrepreneur who feels anxiety around marketing your business or you are tired of the traditional marketing model, you’re in the right place!

The last P in the mandala for Gentle Marketing stands for Partnerships, and I’d like to encourage you to reach out to 2 people every day. It’s one category of my Daily Planner. It’s not that easy for this introvert, and I can’t say that I succeed every day, but it’s a muscle I’m building.

In this episode you’ll learn about building partnerships as a marketing strategy as well as…

  • 5 different types of partnerships
  • The rest of my partnership story
  • The value of relationship building
  • Next week’s podcast interview with Mark Schaefer, author of The Marketing Rebellion!

Other links and resources mentioned in this episode:

The Referral Engine by John Jantsch

The Gentle Marketing Revolution

The Gentle Business Revolution

Sarah’s Book List

Thanks for listening !

After you listen, check out The Gentle Business Manifesto, an invitation to belong to a movement of people who do business the gentle way and disrupt the current marketing paradigm. You can download it for free at There’s no opt-in. Just an instant download.

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Sarah Santacroce

12 years of running an Online LinkedIn Consulting business inspired a yearning in Sarah to create a global movement that encourages people to bring more empathy and kindness to business & marketing. She called it The Gentle Business Revolution™. Besides a podcast with the same name Sarah is currently working on a book to inspire heart-centered entrepreneurs to question their assumptions when it comes to marketing & give them permission to market their business their way! When she’s not working, she loves adventure & traveling, yoga & nature walks or hanging out with her family. In addition, Sarah is known for helping helping conscious entrepreneurs market their business authentically & anxiety-free, sell their services & make a difference. She’s also the founder of The Gentle Business Revolution movement and host of the podcast with the same name. When she’s not working, she loves adventure & traveling, yoga & nature walks or hanging out with her family.

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