10 Ways to Humanize Your LinkedIn Presence
One of the biggest mistakes most people make on LinkedIn is not focusing on their tone of voice. They focus on finding the right profile photo, endorsing the right skills, and presenting their experience as thoroughly as possible. But, they forget that what makes them stand out from the clutter is having a distinctively…
Continue Reading5 Minute LinkedIn Marketing Activities per Day
People often ask me how much time I spend on LinkedIn every day. Now, I think you might have guessed that it’s more than 5 minutes per day… But LinkedIn wins me my bread and butter, so of course I need to spend more time on it researching, engaging, sharing, publishing, connecting etc.
Continue ReadingDoes Your LinkedIn Presence Show a Scarcity Mentality?
When trying to build your brand online, who you are is just as important as what you’re doing. Your actions, and by extension your mentality, creates the reality around you. The reasons I’m telling you this is that a lot of people seem to develop a scarcity mentality on LinkedIn. They develop a “not-enough”…
Continue ReadingAre You Afraid to Look Bad on LinkedIn?
Are you afraid to look bad on LinkedIn? Reading this post will help you understand why being more visible on LinkedIn is actually to your benefit.
Continue ReadingLinkedIn Changes You May Have Missed
Last year, LinkedIn completely redesigned its desktop site, creating a more intuitive, faster, and user-friendly interface. While users greeted the redesign with mixed feelings, it was a major change that held the headlines of digital marketing blogs and sites for quite a while. However, that was not the only thing that changed last year. In…
Continue ReadingTo Get Clients on LinkedIn, You Need a Content Strategy
Saying that content marketing plays a vital role in acquiring leads and improving your conversion rate is an understatement. Gone are the days when you could spam your prospects with ads and wait for them to turn into customers. Nowadays, people value brands that make an effort to educate them and offer them solutions that…
Continue ReadingWhy You Should Backup Your LinkedIn Connections – & How To Do It !
Whether you are using LinkedIn for free or paying for a Premium account: the data is theirs – including all your LinkedIn connections! Read this post for instructions on how to back up your LinkedIn Connections- better safe than sorry !
Continue ReadingHow to Get Found on LinkedIn and Grow Your Client Base
When it comes to Social Media, most people focus their attention on Facebook, Twitter, and Instagram. Although LinkedIn is a fast-growing network with over 500 million monthly active users, most businesses see it just as a platform for job seekers. This misunderstanding can cost you a lot of missed opportunities. Because, here’s the thing: LinkedIn…
Continue ReadingHow to invite someone you don’t know on LinkedIn
Here’s a question I get all the time: Sarah, how can I invite someone I don’t know on LinkedIn? Without sounding too bland or random. How can I ensure that I’ll get a positive response to my request? Here are a few tips that you should follow.
Continue ReadingHow Not to Prospect on LinkedIn
LinkedIn is an excellent source for generating leads. In fact, recent reports have shown that this network drives more than 80% of all social media-sourced B2B leads. That’s pretty impressive!
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