5 Reasons Why Facebook Groups are More Popular than LinkedIn Groups
At 620 million strong, the number of Facebook groups eat LinkedIn groups for breakfast. LinkedIn only has around 2 million groups, and while the platform is fantastic for forming professional connections, it is lagging behind the social media giant Facebook in the groups department.
Continue ReadingUsing LinkedIn Hashtags
While social media networks are often used to connect individuals and businesses with prospects and clients, social networks also work as search engines. And, the way to search on a social media network is with hashtags.
Continue ReadingLinkedIn Marketing: 5 Tasks You can Delegate
With over 130,000 new posts shared every week, LinkedIn is a premier social media marketing platform for savvy entrepreneurs and business owners. LinkedIn’s demographics weigh heavily on the side of high-earning professionals, and over 50% of B2B buyers use LinkedIn when making a purchasing decision. This social media giant is a lead generating magnet.
Continue ReadingLinkedIn Profile Advice for Coaches
Over one million professionals have published posts on LinkedIn, and every two secondsLinkedIn adds a new member to its database. As a professional, LinkedIn is one of the best platforms to use for building a good reputation as a business owner, and for prospecting for high-quality, professional connections and leads. But, it’s all too easy…
Continue Reading10 Ways to Humanize Your LinkedIn Presence
One of the biggest mistakes most people make on LinkedIn is not focusing on their tone of voice. They focus on finding the right profile photo, endorsing the right skills, and presenting their experience as thoroughly as possible. But, they forget that what makes them stand out from the clutter is having a distinctively…
Continue Reading5 Minute LinkedIn Marketing Activities per Day
People often ask me how much time I spend on LinkedIn every day. Now, I think you might have guessed that it’s more than 5 minutes per day… But LinkedIn wins me my bread and butter, so of course I need to spend more time on it researching, engaging, sharing, publishing, connecting etc.
Continue ReadingDoes Your LinkedIn Presence Show a Scarcity Mentality?
When trying to build your brand online, who you are is just as important as what you’re doing. Your actions, and by extension your mentality, creates the reality around you. The reasons I’m telling you this is that a lot of people seem to develop a scarcity mentality on LinkedIn. They develop a “not-enough”…
Continue ReadingAre You Afraid to Look Bad on LinkedIn?
Are you afraid to look bad on LinkedIn? Reading this post will help you understand why being more visible on LinkedIn is actually to your benefit.
Continue ReadingLinkedIn Changes You May Have Missed
Last year, LinkedIn completely redesigned its desktop site, creating a more intuitive, faster, and user-friendly interface. While users greeted the redesign with mixed feelings, it was a major change that held the headlines of digital marketing blogs and sites for quite a while. However, that was not the only thing that changed last year. In…
Continue ReadingTo Get Clients on LinkedIn, You Need a Content Strategy
Saying that content marketing plays a vital role in acquiring leads and improving your conversion rate is an understatement. Gone are the days when you could spam your prospects with ads and wait for them to turn into customers. Nowadays, people value brands that make an effort to educate them and offer them solutions that…
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