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Review of Ronnie Bincer’s Hangout Mastery OR ‘Where to Learn About Google Hangouts on Air’

If you have followed my blog posts lately, you might have noticed that I started using Google Hangouts on Air in my marketing mix. Just like any new technology, in contradiction to what some people think, it takes a lot of time & motivation to learn about a new tool like that. Luckily I wasn’t alone… In this post I’m going to share my number one resource with you.

What are Google Hangouts on Air again?

Google Hangouts on Air (not to be confused with private Google Hangouts) can be compared to your own private TV broadcast. You are broadcasting your webcam to the world, but can also invite up to 9 other guests to your show.

Some people compare them to webinars, but there are two main differences: on webinars traditionally you don’t share your webcam, so people only hear your voice, they don’t see you. And, in addition to that the main interest of a webinar is to collect people’s e-mail. That’s not an option with Google Hangouts on Air (unless you use other third party tools such as Webinarjam for example).

If you want to find out more about Google HOA’s, also read the following posts:

So, when doing my research on Google+ who really knew their stuff when it came to Google Hangouts, the name ‘Ronnie Bincer’ kept popping up everywhere! I had to know more…

Who is Ronnie Bincer, The Hangout Helper

According to his bio: Ronnie Bincer, known as the Hangout Helper, actively empowers a wide-breadth of industries and market niches to harness the visual strength of hangout broadcasts and the social tools that surround them to communicate their message in the most viral way possible.

What is the Hangout Mastery Private Community?Review of Ronnie Bincer's Hangout Mastery

Ronnie started a private community on Google+ with a ‘members only’ access. After watching a few of Ronnie’s public hangouts, in which he already shared incredibly valuable tips, but also promoted his private community, I knew this was the place for me. So I signed up.

What I expected from the Hangout Mastery Community

What I expected was some members-only training on how to host your own Hangouts on Air. And I got that. Tons of video footage on how to get started, how to set everything up, best practices etc. I was planning to join for 2 or 3 months (I’m a fast learner 😉 and then leave again…

What I didn’t expect …

I’m still an active member of Ronnie’s private community and it has to do with the things I didn’t expect when I signed up. You see, in this community you don’t only get the training, you also get the people. There’s Ronnie of course who will answer each and every one of your questions personally, sometimes at strange times where he really should be sleeping. And then there are all the other members from around the planet who will jump in with their advice, really trying to help you! At the time of writing this post the community counts just over 150 members, and there are people from many different countries. I have never encountered an online forum where I have met so many helpful people! Just a few names of folks I’d like to personally thank for helping out when I got started and still jumping in whenever I need help:


Ronnie Bincer himself

Krishna De

Debi Davis

Heather Kraafter

Volker Harbecke

Stephan Hovnanian

Mark Traphagan

Michael Daniels

>> Add these people to your circles ! They rock !

Want to learn about Google Hangouts on Air for your business?

If you’re a self learner like me, join this little community and we’ll make you feel part of our ‘family’. Right now the investment is $47 per month, but Ronnie has mentioned that the price will go up to $99 (which will still be worth it). Don’t know when though…

Update: Just heard from Ronnie that the fee will go up in April 2014! So if you have been thinking about this, NOW is the time to join!

If you’ve enjoyed this post and would like to use my affiliate link, I’ll make you feel extra special when you join ! 😉

Sarah Santacroce

12 years of running an Online LinkedIn Consulting business inspired a yearning in Sarah to create a global movement that encourages people to bring more empathy and kindness to business & marketing. She called it The Gentle Business Revolution™. Besides a podcast with the same name Sarah is currently working on a book to inspire heart-centered entrepreneurs to question their assumptions when it comes to marketing & give them permission to market their business their way! When she’s not working, she loves adventure & traveling, yoga & nature walks or hanging out with her family. In addition, Sarah is known for helping helping conscious entrepreneurs market their business authentically & anxiety-free, sell their services & make a difference. She’s also the founder of The Gentle Business Revolution movement and host of the podcast with the same name. When she’s not working, she loves adventure & traveling, yoga & nature walks or hanging out with her family.


  1. Krishna De on March 26, 2014 at 12:22 pm

    Sarah – thank you so much for the mention in your article. I agree the community has been terrific for learning, connecting also for strategic partnerships. I really appreciate your support to and your generous gift of time to be a guest on one of my shows

    • Sarah Santacroce on March 26, 2014 at 12:26 pm

      Ditto, Krishna ! We’ve known each other for a few years, but this community has deepened our connection and I’m thankful for that. It’s so nice to have a colleague to brainstorm with 😉

  2. 7 Effective and Easy to use Tools for running Small Businesses and Startups - EntrepreneurMe! on November 1, 2015 at 12:39 pm

    […] Google Hangouts on Air (often shortened to HOAs) has brought a lot of value to many of the small businesses. Google Hangouts on Air can be compared to your own private TV show where you broadcast your webcam to the world but can also invite up to 9 other guests to your show. They can be used in literally any business. If you’d like to find out more about HOAs and how to get started, you might find value reading this post. […]

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