What Sarah stands for:

Getting you more clients on LinkedIn

Social Serving – Give before you get!

No-nonsense Swiss efficiency, mixed with a good dose of Californian ‘yes we can’ attitude!

Are you…

A Coach, Consultant, Entrepreneur or Intrapreneur?


Do you want…

… to promote your business online & get more clients on LinkedIn?

… to make a difference with your work?

… to use LinkedIn but without sleazy & aggressive sales techniques ?


This is how I can help you

I’m a LinkedIn Consultant & Strategist & Social Serving Advocate, I Help Coaches, Consultants & Entrepreneurs position themselves as Experts on LinkedIn & Get More Clients with Ease – WITHOUT aggressive selling.

It is my mission to get clients to find you online: increase your visibility and brand awareness (Personal Branding), understand & use LinkedIn as a business development tool rather than a Rolodex of contacts and teach you that LinkedIn is just one part of the Online Marketing spectrum.

In addition to that I have over 10 years worth of knowledge about many other aspects of Online Marketing (Listbuilding, Content Marketing, Online Sales, other Social Media Platforms, Virtual Events etc) which is appreciated by my clients who are lost when it comes to deciding what to focus on in this online jungle.

Meet Sarah

Sarah Santacroce from Simplicity

On the professional side

Hi, I’m Sarah Santacroce. I’m an internationally recognized LinkedIn Specialist & Online Presence Mentor and help you convert your presence online into paying customers. I’m also the creative brain behind the LinkedIn Challenge, an event that has helped 1800+ people so far to improve their knowledge about using LinkedIn for business. I live and work in beautiful Switzerland and have helped hundreds of clients from all over the world breathe life into their LinkedIn profiles, put together a strategy for their online presence or generated leads for them by using LinkedIn & Social Serving strategies. I also work with local companies here in my little country to increase their visibility or to generate new client leads for them.

My clients like to work with me because I’m structured, focused, result oriented, ‘the real thing’. They use the word ‘authentic’ even if all I’m doing is being myself

I’m known for my simple, no-nonsense Swiss efficiency, mixed with a good dose of Californian ‘yes we can’ attitude! (we lived in California from 2006 – 2010)

Oh, and I’m an Introvert. And on my Introvert Biz Growth Podcast I talk to other introverted entrepreneurs about their struggles & successes.

On the personal side

I grew up in the German part of Switzerland (Bern) and now live with my family in the French part of Switzerland (Lausanne). Switzerland has 4 official languages !
…I’m married to my soul mate, an Italo-Canadian whom I met while traveling in Spain 20 years ago. We have two boys together, aged 11 and 14. At home we speak English, with my parents I speak Swiss-German, and at the grocery store we speak French.

I’m a very open-minded, alternative-thinking citizen of this world. I live in Switzerland where I was born and raised, but I think way beyond borders. Traveling and discovering other cultures is one of my passions.

I grew up with values of community & non materialistic thinking (brings back childhood memories of community living in an apartment building my parents & friends bought together and named ‘Colombina’). I was taught early on that I was very privileged to be born in a society that has everything and that this privilege came with a responsibility: take care of our world and take care of those who are not as privileged as me.

I’m a non-conformist and I think you see why …  I do my best work with people who want to make a difference.

There are a few things I’m good at and have to offer you:

  • My ability to focus on the essentials & come up with the strategy for you to achieve your goals
  • My experience (based on many failures) of getting clients online & what it takes to grow your business
  • My skill to quickly put myself into your client’s shoes & create an offer that he/she can’t resist
  • My empathy, passion & encouragement to use your uniqueness to grow your business

I’d be I’d be honored to have you join our community & go on this journey together!



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Random bits of information about me:

  • My last name is Italian and means “Holy Cross”, don’t worry if you don’t know how to pronounce it, most people don’t
  • I’m not a good skier at all! I prefer the beach to the mountains.
  • I’m a people person, but much better at 1 on 1 than big crowds. Yes, I’m an introvert

After hours

Once I turn off my computer, I am a mom of two crazy boys, a wife and best friend to a wonderful husband and a very open-minded, alternative-thinking citizen of this world. I live in Switzerland where I was born and raised, but I think way beyond borders. Traveling and discovering other cultures is one of my passions.

We have a house in Sicily (Italy) and I’m renting our little place in paradise to people who will take good care of it and use it as a hub to discover the beautiful surrounding towns (Siracusa, Ragusa, Noto & Modica) or enjoy just a lazy week of dolce far niente at one of the most beautiful beaches of Sicily. Go to ‘ChaletSicilia.com‘ to check it out.

Sarah Santacroce from Simplicity

Sarah after hours, in Sicily

If you have any kind of question about me or my work, please don’t hesitate to contact me.