All posts by Sarah Santacroce

IBG 41 – Josh Haynam – Empathy, Entrepreneurship and Product Improvement

The introvert’s ability to listen and truly empathize with others makes us good entrepreneurs. How so? Well, the best way to improve a product or service is to sit down with your customers and have a conversation, to gain an understanding what is and isn’t working and respond accordingly. In fact, that is how Interact Quiz Builder became the user-friendly platform it is today.

Josh Haynam grew up poor in Central Valley during the height of the recession. Inspired to do something different to earn an income, he started his own business installing lawns at the age of fifteen. Though the work was difficult, he loved the act of creating something out of nothing, and Josh’s entrepreneurial spirit was born.  In college Josh joined forces with a friend experienced in web design, and they started a business building websites. When a client asked them to create a quiz for lead generation and it realized a remarkable 75% conversion rate, Josh knew they were on to something.

Interact Quiz Builder was founded in January of 2014 and four years later, the tool is used by more than 30,000 businesses including The American Red Cross, Tony Robbins, and Forbes. Today Josh shares the evolution of Interact Quiz Builder, explaining its subscription model and how emotional intelligence and active listening led to product improvement. He discusses his particular challenge as an empathic introvert who wants to make everyone happy—in a world where that’s just not possible. Listen in for Josh’s advice around learning from people who are ‘a few steps ahead’ on the path you want to take.

In this episode you’ll learn…

  • Josh’s early entrepreneurial experiences.
  • How he developed a persona to handle phone conversations.
  • His experience learning to adapt on the fly.
  • How Josh came to create Interact Quiz Builder.
  • How the Interact quiz-builder generates leads for online businesses.
  • Interact’s traditional SaaS platform subscription model.
  • How conversations with users led to product improvement.
  • How the introverted traits of active listening and perseverance serve Josh well in business.
  • Why Josh is focused on honing his skills in leadership and communication.
  • The importance of identifying what is truly important and what to let go.
  • Josh’s advice around using LinkedIn to connect with people ‘one step ahead.’

Other links and resources mentioned in this episode:

Interact Quiz Builder

Josh on Twitter

Josh on LinkedIn

Pixabay

Essentialism: The Disciplined Pursuit of Less by Greg McKeown

How Saying ‘No’ Can Help You Grow

Sarah’s LinkedIn Blog Post

The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change by Stephen R. Covey

Donate to the IBG Podcast

Thanks for listening !

Thanks so much for listening to this episode.

If you enjoyed it, I would be super grateful if you’d share it using the social media buttons you see at the bottom of the post.

And if you don’t have it yet, get your free 4-step Guide on How to Say no to Grow. You’ll be added to my list as well so I can share the latest episodes and other introvert related resources with you.

Also, please leave a review on iTunes. I’m told that they really matter so if you’d take a minute I’d appreciate it.

And finally, don’t forget to subscribe to the show on iTunes or on Android to get notified for all my future shows.

Warmly
Sarah

IBG 40 – Kamila Gornia – Marketing What Makes You Different

At times, introverts feel pressured to act like extroverts for the sake of acceptance. But Kamila Gornia argues that owning what makes you different and marketing those unique qualities provide the key to creating a successful, sustainable business.

Kamila moved to the US from Poland at the age of 13. Desperate to assimilate, she hid the pieces of herself that were not ‘normal,’ and made some poor choices in the name of acceptance and approval. Her introverted tendency to hide and do her own thing pushed against her need to be liked, and Kamila struggled. She started to find her way back to herself in young adulthood as her entrepreneurial spirit led her to start her own photography business as well as a health blog.

Through those projects, Kamila began to recognize her natural affinity for marketing and eventually started her own coaching business. Today she is the Blow Up, Scale Up marketing strategist who helps entrepreneurs grow their businesses and become online leaders. She is passionate about teaching her clients and community how to leverage their own natural abilities and personalities into strategic marketing campaigns.

On this episode, Kamila explains how she generates income via a diverse array of revenue streams. She speaks to the benefits of being curious and self-aware and the risk around getting too comfortable with being alone. Listen in to learn about the email marketing tools available to online entrepreneurs and how to own your uniqueness and build a thriving business!

In this episode you’ll learn…

  • How moving to the States at 13 affected Kamila.
  • Her obsession with assimilation and acceptance.
  • Her early entrepreneurial endeavors.
  • How Kamila came to recognize and own her facility for marketing.
  • Her mission to give clients the tools to create thriving businesses.
  • How introversion is viewed differently in the US versus Europe.
  • Kamila’s focus on working with groups (i.e.: mastermind, accelerator).
  • How she generates revenue through courses, events, retreats and a membership site.
  • Why she prefers to work with small groups over one-on-one clients.
  • How confidence plays into Kamila’s ease in interacting with people.
  • How she leverages the introverted tendency to be curious and self-aware.
  • The danger of getting too comfortable with being alone.
  • How her ‘medium woo’ morning routine creates the foundation for her day.
  • The benefits of Infusionsoft as an email marketing and CRM platform.
  • How Be Obsessed or Be Average motivates Kamila with the ‘no excuses’ mentality.
  • Why she is inspired by her clients’ commitment to their work.

Other links and resources mentioned in this episode:

Kamila’s Website

Kamila on Facebook

Kamila on Twitter

Kamila on Instagram

Kamila on YouTube

Quiet: The Power of Introverts in a World That Can’t Stop Talking by Susan Cain

MailChimp

AWeber

ConvertKit

ActiveCampaign

Be Obsessed or Be Average by Grant Cardone

Donate to the IBG Podcast

Thanks for listening !

Thanks so much for listening to this episode.

If you enjoyed it, I would be super grateful if you’d share it using the social media buttons you see at the bottom of the post.

And if you don’t have it yet, get your free 4-step Guide on How to Say no to Grow. You’ll be added to my list as well so I can share the latest episodes and other introvert related resources with you.

Also, please leave a review on iTunes. I’m told that they really matter so if you’d take a minute I’d appreciate it.

And finally, don’t forget to subscribe to the show on iTunes or on Android to get notified for all my future shows.

Warmly
Sarah

IBG 39 – Gavin Zuchlinkski – Showing the Face Behind the Product

Gavin Zuchlinkski was perfectly happy to put his head down and build the product that became Acuity Scheduling. Like most introverted entrepreneurs, Gavin didn’t feel a need to build his personal brand or seek external validation, so he spent his time early on focused on perfecting the product itself. But now that Acuity has grown to support over 50,000 businesses of all sizes, Gavin is stepping into the spotlight as the human face behind the product.

Gavin built the scheduling tool in 2006 to save his mom a little time. She was frustrated by the hassle of dealing with appointments for her massage therapy business, so Gavin created Acuity to save her the headache, automating the process by allowing clients to schedule themselves online. The app grew organically as other small businesses got on board, and by 2009, Gavin realized that Acuity was big enough to be his day job. He quit a career he enjoyed at Berico Technologies to devote his energy to Acuity full-time, with the goal of providing unmatched, one-on-one customer support to clients.

Today Gavin explains how Acuity Scheduling allows businesses to offer and manage appointments online, freeing them up to focus on doing what they love. He shares how his ability to be happy in the moment keeps him from being consumed by the business and why he is an advocate of the six-hour workday. Listen in and learn how being ‘media shy’ actually served him well in the early stages of Acuity and how he ensures that his time spent making public appearances is genuinely valuable!

In this episode you’ll learn…

  • How Gavin built Acuity Scheduling for his mom’s business.
  • His reluctance to be the ‘human face behind the product.’
  • How Acuity Scheduling helps businesses manage appointments online.
  • How Acuity generates revenue via a monthly subscription model.
  • The most useful features of Acuity.
  • How the scheduling tool integrates with Zapier to give users additional flexibility.
  • How Gavin’s initial focus on the product over building a personal brand served him well.
  • Why he prefers more curated relationships like podcast interviews over networking events.
  • The ‘tipping point’ when Gavin had to make a choice between his full-time job and Acuity.
  • The benefits of building your business as a side gig.
  • Why Gavin advocates six-hour workdays.
  • How he leverages Trello to manage long-term tasks, take notes and organize research.
  • The way personal goals affect your business.

Other links and resources mentioned in this episode:

Pitching for Introverts Training Program

Acuity Free Trial for IBG Listeners

Acuity Scheduling

Acuity on Facebook

Acuity on Twitter

Gavin on LinkedIn

Zoom

GoToMeeting

ActiveCampaign

Zapier

Trello

Todoist

Anything You Want: 40 Lessons for a New Kind of Entrepreneur by Derek Sivers

Donate to the IBG Podcast

Thanks for listening !

Thanks so much for listening to this episode.

If you enjoyed it, I would be super grateful if you’d share it using the social media buttons you see at the bottom of the post.

And if you don’t have it yet, get your free 4-step Guide on How to Say no to Grow. You’ll be added to my list as well so I can share the latest episodes and other introvert related resources with you.

Also, please leave a review on iTunes. I’m told that they really matter so if you’d take a minute I’d appreciate it.

And finally, don’t forget to subscribe to the show on iTunes or on Android to get notified for all my future shows.

Warmly
Sarah

IBG 38 –Thea Orozco – Developing an Online Presence Your Way with Introvertology

So many aspects of online entrepreneurship make it particularly suited to the introverted personality, save one—self-promotion. As comfortable and confident as we are with working on our own, we tend to be somewhat uncomfortable and insecure when it comes to putting ourselves out there with an online presence. Thea Orozco is on a mission to help introverted entrepreneurs believe in their worth and coach them to show up on social media, again and again.

Thea got into the social media marketing game early, creating a MySpace page for her family’s yarn business ten years ago. As her entrepreneurial journey continued, Thea took advantage of social media to promote her own ventures, including an Etsy store and a life coaching business. Four years ago, Thea took note of several online conversations in which apparent introverts seemed to be unaware of their introversion and think they were broken in some way. She started the Introvertology Facebook group and Twitter accounts in response, to raise awareness about introversion and encourage introverts to leverage their strengths. 10,000 likes in, Thea realized she was on to something.

At the suggestion of her own life coach, Thea eventually niched down to her current role as a visibility advisor for introverts, creating custom digital marketing strategies for her clients. She is passionate about helping her fellow introverts grow their businesses and make an impact—in a way that feels natural. Today Thea shares the importance of mindset for introverts in developing an online presence, how she leverages the introverted inclination to be a natural observer, and how she has learned to separate her self-esteem from online reaction (or lack thereof) to her posts. Listen in to understand the role fear plays in our creative lives and why Thea suggests we go toward the fear!

In this episode you’ll learn…

  • How Thea developed a talent for social media marketing.
  • Her business coaching introverted entrepreneurs in self-promotion.
  • What inspired Thea to create the Introvertology Facebook group.
  • How she coaches introverts around mindset to develop an online presence.
  • Why Thea loves the mastermind format for introverts.
  • How the introverted inclination to observe helps Thea synthesize information and solve problems.
  • How she overcomes the introverted tendency toward overthinking.
  • Thea’s advice around recognizing your strengths.
  • How her resilience has contributed to Thea’s success.
  • The struggle to build objective distance between identity and social media posts.
  • How she leverages News Feed Eradicator to block the Facebook newsfeed and stay focused on business.
  • The role of fear plays in both creativity and visibility.

Thea’s favorite quote

“Everyone shines, given the right lighting.”
-Susan Cain”

Other links and resources mentioned in this episode:

7-day ‘Pitching for Introverts’ training

Introvertology.com

Introvertology Facebook Group

Introvertology on Twitter

7 Ways to Overcome Overwhelm

Flourishing Facebook Pages Course

Thinkific

News Feed Eradicator

The War of Art: Break Through the Blocks and Win Your Inner Creative Battles by Steven Pressfield

The Introvert Entrepreneur: Amplify Your Strengths and Create Success on Your Own Terms by Beth Buelow

Big Magic: Creative Living Beyond Fear  by Elizabeth Gilbert

Sarah’s Coaching Services

sarahsantacroce.com/facebookgroup

Deep Dive Mastermind Facebook Page

Sarah’s May 2018 Retreat in Sicily

Email guest suggestions to sarah@sarahsantacroce.com

Thanks for listening !

Thanks so much for listening to this episode.

If you enjoyed it, I would be super grateful if you’d share it using the social media buttons you see at the bottom of the post.

And if you don’t have it yet, get your free 4-step Guide on How to Say no to Grow. You’ll be added to my list as well so I can share the latest episodes and other introvert related resources with you.

Also, please leave a review on iTunes. I’m told that they really matter so if you’d take a minute I’d appreciate it.

And finally, don’t forget to subscribe to the show on iTunes or on Android to get notified for all my future shows.

Warmly
Sarah

IBG 37 – Laura Payne-Stanley – Making the World Work for You as a Curious Introvert

‘Failure is just another chance to get curious.’

Introverts sometimes feel the need to change themselves to fit in, but Laura Payne-Stanley suggests that being true to yourself can open up a brand-new world. In fact, curious introverts can leverage that quality, adapting existing tactics to make the world work for them.

Laura is an NLP Coach and Hypnotherapist who works with quiet entrepreneurs, coaches, consultants and creatives to build successful and sustainable empires. Known as ‘The Velvet Hammer,’ she employs a kind but firm approach to holding her clients accountable to achieve their ambitions. Laura has perfected the art of harnessing her introversion to create a thriving business, and she is on a mission to help other entrepreneurs do the same.

Laura became an entrepreneur when both she and her fiancé were sacked—weeks before their wedding. In a honeymoon suite on Key West, Laura made the decision to have control moving forward and create success on her own terms. She started the blog French Wedding Style as a side hustle, and the business grew into a full-time gig with a social media reach of 500K. As fellow entrepreneurs learned about Laura’s background in marketing, they started asking for advice—and Desired Life Mentoring was born. Today she coaches the Introvert Biz Growth audience around the importance of establishing a diverse portfolio, the characteristics that make introverts good entrepreneurs, and strategies to help you hit the ground running every morning. Listen and learn how Laura’s insatiable curiosity has led to her success as an introverted entrepreneur!

In this episode you’ll learn…

  • Why Laura schedules time to recoup after in-person work.
  • How writing under a pseudonym helped her transition into online entrepreneurship.
  • The natural evolution of her coaching business.
  • How NLP Coaching and Hypnotherapy work together.
  • How Laura switches from ‘introvert’ to ‘extrovert’ to help grow her business.
  • Why she meets with coaching clients via Skype.
  • The importance of establishing diverse revenue streams to ‘spread the risk.’
  • How Laura leverages her insatiable curiosity as an introverted online entrepreneur.
  • Why being unable to see the person she is speaking to on the phone causes discomfort.
  • How she made the decision to create success on her own terms as an online entrepreneur.
  • The characteristics that make introverts good creative entrepreneurs.
  • The benefits of planning your day the night before.
  • Why Laura only checks email twice a day.
  • How she utilizes IFTTT to save time and stay organized.
  • How embracing your introversion can help you realize a whole new world.

Laura’s favorite quotes

“Believe in your Dreams. They were given to you for a reason. ?”

“You are always one decision away from a totally different life.”

“If you stumble make it part of the dance.”

Other links and resources mentioned in this episode:

laurapaynestanley.com

Laura’s Wedding Blog

Laura on Twitter

Laura on Facebook

Laura on LinkedIn

Charge Your Worth Group Coaching

Danielle LaPorte: Desire Map

If This Then That

Zapier

Zoom

Acuity Scheduling

Surely You’re Joking, Mr. Feynman by Richard P. Feynman

 

Sara’s Coaching Services

sarahsantacroce.com/facebookgroup

Deep Dive Mastermind Facebook Page

Sarah’s May 2018 Retreat in Sicily

Email guest suggestions to sarah@sarahsantacroce.com

Thanks for listening !

Thanks so much for listening to this episode.

If you enjoyed it, I would be super grateful if you’d share it using the social media buttons you see at the bottom of the post.

And if you don’t have it yet, get your free 4-step Guide on How to Say no to Grow. You’ll be added to my list as well so I can share the latest episodes and other introvert related resources with you.

Also, please leave a review on iTunes. I’m told that they really matter so if you’d take a minute I’d appreciate it.

And finally, don’t forget to subscribe to the show on iTunes or on Android to get notified for all my future shows.

Warmly
Sarah

IBG 36 – Dmitry Dragilev – Marketing Yourself as an Introvert

Though it can be difficult for introverts to pitch themselves, today’s guest argues that hiring someone else to talk to your customers just isn’t the same as making that connection yourself. In fact, he has made a business out of teaching entrepreneurs and startups how to gain traffic, exposure and publicity via relationships—with journalists, influencers and bloggers who have access to your audience.

Dmitry Dragilev is a self-proclaimed computer science nerd who worked for a series of ‘boring, huge companies’ before decided that there was more to life than the corporate ladder. In a bold move, he quit his lucrative job and headed to California for graduate school and a shot at learning from the startups in Silicon Valley.

This plan served Dmitry well, as he helped grow a startup from zero to 40 million page views very quickly by way of PR outreach. His savvy in this arena led Dmitry to start his own SaaS, Just Reach Out, in early 2016. Now his software is used by 4,000-plus startups and small businesses as well as big names like Airbnb and HubSpot. He shares his expertise in securing press coverage through the site Criminally Prolific and his coaching program, PR That Converts. Today he discusses his motivation for becoming an introverted entrepreneur, how his drive helped him overcome the fear of rejection, and why talking to customers is difficult to outsource. Listen as he explains that value of living in the moment and his strategies for gaining control of his time and becoming more productive in the process.

In this episode you’ll learn…

  • What motivated Dmitry to become an entrepreneur.
  • How immigrating from Russia at the age of 11 reinforced his introversion.
  • Why he considers himself a ‘weird creature.’
  • How envy (and his wife) inspired his move to California.
  • How PR That Converts helps businesses gain traffic, exposure and publicity.
  • How his software company facilitates relationships with journalists, influencers and bloggers.
  • How Dmitry developed the skill of pitching as an introvert.
  • What he learned working for startups in Silicon Valley.
  • How his drive to start his own business helped him overcome the fear of rejection.
  • Why talking to customers is difficult to outsource.
  • The value of meditation in helping you live in the moment.
  • Why Dmitry removed email and social media apps from his phone.
  • How he uses Inbox When Ready to increase productivity.
  • The art of being grateful for what you have.

Dmitry’s favorite quote

“If you knew you were not going to earn any money from whatever you are working on right now would you still do it? “

 

****

Join us starting September 13th and learn how to maximize video opportunities for your business even when you are camera-shy!
Click here to sign up: sarahsantacroce.com/loubortone

****

Other links and resources mentioned in this episode:

PR That Converts

Just Reach Out

JRO 50% Discount for Listeners

Dmitry on Twitter

Criminally Prolific

Matt Killingsworth TED Talk

Slack

Inbox When Ready

Siddhartha  by Hermann Hesse

How Will You Measure Your Life? by Clayton M. Christensen

The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail by Clayton M. Christensen

Quiet: The Power of Introverts in a World That Can’t Stop Talking by Susan Cain

IBG Guest Book Recommendations

Sara’s Coaching Services

sarahsantacroce.com/facebookgroup

Deep Dive Mastermind Facebook Page

Sarah’s May 2018 Retreat in Sicily

Email guest suggestions to sarah@sarahsantacroce.com

Thanks for listening !

Thanks so much for listening to this episode.

If you enjoyed it, I would be super grateful if you’d share it using the social media buttons you see at the bottom of the post.

And if you don’t have it yet, get your free 4-step Guide on How to Say no to Grow. You’ll be added to my list as well so I can share the latest episodes and other introvert related resources with you.

Also, please leave a review on iTunes. I’m told that they really matter so if you’d take a minute I’d appreciate it.

And finally, don’t forget to subscribe to the show on iTunes or on Android to get notified for all my future shows.

Warmly
Sarah

IBG 35 – Reina Pomeroy – Designing an Introvert’s Paradise

 

There is a preconceived notion that we introverts are shy, but today’s guest isn’t buying it. Instead, she believes that as thoughtful, depth-driven individuals, we simply need a safe space to share our ideas and a gentle nudge to take action.

Though not an introvert herself, Reina Pomeroy, the owner and founder of Reina + Co, considers herself an introverts’ ally. A trained social worker and MBTI expert, she is on a mission to bust the myth that the first person to raise their hand has the best answer. Reina created the Introvert’s Paradise Retreat to offer introverted entrepreneurs an opportunity to thrive in a comfortable environment, designed specifically with intimacy and internal slowness at the center of the experience.

Reina is a Certified Professional Co-Active Coach and co-host of the Creative Empire Podcast. She seeks to help her clients stop spinning their wheels and take action on what’s most important. Her work has been featured in Entrepreneur on Fire, Entrepreneur.com, Brit + Co, The Huffington Post, Honeybrook, The Rising Tide Society and Best Friends for Frosting. Reina is passionate about educating creative entrepreneurs, and today she explains why she loves working with introverts, how her strength as ‘social glue’ helps her connect with others, and why she chooses deliberate over rushed when it comes to the adoption of new systems. Listen to learn how she developed her network and how she stays anchored in the positive!

In this episode you’ll learn…

  • Reina’s approach to the Introvert’s Paradise Retreat.
  • How she serves as an introvert ally.
  • How she helps creative women take action on their visionary ideas.
  • The preconceived notion that introverts are shy.
  • How Reina’s background in MBTI led to her work with introverts.
  • Why she thinks the best ideas come from introverts.
  • The Reina + Co offerings, from coaching to masterminds to VIP intensive workshops.
  • How her strength as ‘social glue’ helps her connect with others.
  • Why it’s vital for a coach to help clients feel seen.
  • The pressure for online entrepreneurs to move fast and try new things.
  • Why Reina chooses deliberate over rushed.
  • Her realization that she doesn’t have to do everything the experts say.
  • How to avoid decision fatigue.
  • The value of a coach who can provide tailored feedback.
  • How the practice of ‘coffee chats’ helped Reina develop her network.
  • How her ‘grateful heart’ practice anchors her in the positive.
  • The power of the intention to connect.
  • How she uses Kiwi for Gmail to manage multiple email accounts.
  • The benefits of Typeform

Other links and resources mentioned in this episode:

Reina + Co

Reina + Co on Twitter

Reina + Co on Facebook

Creative Empire Podcast

Kiwi for Gmail

Typeform

The Desire Map: A Guide to Creating Goals with Soul by Danielle LaPorte

Year of Yes: How to Dance It Out, Stand in the Sun and Be Your Own Person by Shonda Rhimes

Sara’s Coaching Services

IBG Guest Book Recommendations

sarahsantacroce.com/facebookgroup

Deep Dive Mastermind Facebook Page

Sarah’s May 2018 Retreat in Sicily

Email guest suggestions to sarah@sarahsantacroce.com

Thanks for listening !

Thanks so much for listening to this episode.

If you enjoyed it, I would be super grateful if you’d share it using the social media buttons you see at the bottom of the post.

And if you don’t have it yet, get your free 4-step Guide on How to Say no to Grow. You’ll be added to my list as well so I can share the latest episodes and other introvert related resources with you.

Also, please leave a review on iTunes. I’m told that they really matter so if you’d take a minute I’d appreciate it.

And finally, don’t forget to subscribe to the show on iTunes or on Android to get notified for all my future shows.

Warmly
Sarah

IBG 34 – James Wasem – Social Media Marketing as an Introvert

Acting as the public face of your company can be intimidating for us introverted entrepreneurs. Add the prospect of speaking to your audience in a live setting and many of us start running in the opposite direction! But social media does afford an incredible opportunity to grow your audience, and we know that it’s good business sense to take advantage of new live streaming technology to connect with clients. Today’s guest is an authority in the world of live streaming – he has designed a live video system for the band Radiohead – and he just happens to be a fellow introvert.

James Wasem’s interest in sound and electricity combined with his love of music and technical gear led to a career in sound engineering and systems integration. He has 20-plus years of experience designing and installing audio systems, mixing live sound for churches and theatres, and performing and touring with bands as a drummer. Though James has a highly technical understanding of sound engineering, his strength lies in making these concepts simple and easy to understand.

James’ current businesses were born from this ability to streamline complex live sound and live streaming processes. He is the Co-Founder and Technical Director of Gigee.me, a live online event service for independent artists and musicians, and the author of several books and video training courses around sound design and live streaming. He is on a mission to help creative entrepreneurs get comfortable with live streaming and employ it as a marketing strategy to jumpstart their businesses. Today he shares his own hesitance to adopt social media marketing strategies, the low-risk ways to get started with live streaming, and his authentic approach to streaming that connects with an audience.

In this episode you’ll learn…

  • Why James resisted the idea of starting his own business.
  • How he developed a product-based business for a very specific niche audience.
  • How his ability to assess a situation and identify problems has proven beneficial.
  • Why playing with teams is an essential skill for introverts.
  • How he finally came to embrace ownership of his brand.
  • Why introverts are hesitant to adopt social media marketing strategies.
  • The potential for meaningful engagement through social media channels.
  • James’ approach to posting on social media without feeling put on the spot.
  • The low-risk ways to get started with live streaming.
  • How to overcome the introverted tendency to overthink when it comes to live streaming.
  • The necessity of a call to action in a live stream.
  • How to remain authentic in a live streaming situation.
  • The importance of defining where live streaming fits within your overall business strategy.
  • How his attention to ebb and flow has helped James be more productive.
  • The internet tools he recommends for introverts to collaborate effectively in teams.
  • How he uses Post Planner to eliminate the stress and anxiety of posting on social media.

Other links and resources mentioned in this episode:

7 Streaming Sins Freebie

JamesWasem.com

James on Twitter

James on LinkedIn

Live Streaming Your Business: A Guide for the Creative Entrepreneur by James Wasem

How to Live Stream and Make Money: For Independent Artists & Musicians by James Wasem

Great Church Sound: A Guide for the Volunteer by James A. Wasem

Facebook Live

Periscope on Twitter

Instagram Live How-To

Evernote

Slack

Trello

Post Planner

CoSchedule

Launch: An Internet Millionaire’s Secret Formula to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams by Jeff Walker and Patrick Lawlor

JeffWalker.com

Sara’s Coaching Services

IBG Guest Book Recommendations

Deep Dive Mastermind Facebook Page

Sarah’s May 2018 Retreat in Sicily

Email guest suggestions to sarah@sarahsantacroce.com

Thanks for listening !

Thanks so much for listening to this episode.

If you enjoyed it, I would be super grateful if you’d share it using the social media buttons you see at the bottom of the post.

And if you don’t have it yet, get your free 4-step Guide on How to Say no to Grow. You’ll be added to my list as well so I can share the latest episodes and other introvert related resources with you.

Also, please leave a review on iTunes. I’m told that they really matter so if you’d take a minute I’d appreciate it.

And finally, don’t forget to subscribe to the show on iTunes or on Android to get notified for all my future shows.

Warmly
Sarah

 

IBG 33 – Sarah Santacroce – Pricing Your Products and Services

What is your time worth?

Entrepreneurs who are just getting up and running face difficult decisions in determining how much to charge for their products and services. How exactly do you put a dollar amount on the expertise you provide clients? Then once you have settled on packages and pricing, it’s time to decide whether to publish those prices on your website. You don’t want to scare people away, nor do you want to waste precious time with people who aren’t willing to compensate you appropriately.

Welcome to another ‘unplugged’ edition of the Introvert Biz Growth Podcast! Today I am prepared to discuss the complex issue of pricing, and while I don’t profess to have all the answers, I can offer insight into the level of value you can offer through one-on-one consulting, group coaching, and products like video courses. Listen in to learn about the role confidence plays in pricing, why time is your most valuable commodity, and when it might be appropriate to publish your prices online. Calling all introverts: It’s time to start earning the income you deserve!

In this episode you’ll learn…

  • Why time is your most valuable commodity.
  • Why it’s okay to charge a premium for one-on-one coaching.
  • The role of confidence in determining appropriate pricing.
  • How to price group coaching services.
  • Considerations to make in pricing products, i.e.: video courses.
  • Factors to consider if your product isn’t selling.
  • The pros and cons of publishing your prices online.
  • My advice around standard packages vs. VIP done-for-you work.
  • How dialogue with potential clients is a benefit when you are first starting out.
  • How personal development plays into pricing decisions.

Other links and resources mentioned in this episode:

Sara’s Coaching Services

Sara’s LinkedIn Quick Fix Video Course

IBG Guest Book Recommendations

Deep Dive Mastermind Facebook Page

Sarah’s May 2018 Retreat in Sicily

Email guest suggestions to sarah@sarahsantacroce.com

Thanks for listening !

Thanks so much for listening to this episode.

If you enjoyed it, I would be super grateful if you’d share it using the social media buttons you see at the bottom of the post.

And if you don’t have it yet, get your free 4-step Guide on How to Say no to Grow. You’ll be added to my list as well so I can share the latest episodes and other introvert related resources with you.

Also, please leave a review on iTunes. I’m told that they really matter so if you’d take a minute I’d appreciate it.

And finally, don’t forget to subscribe to the show on iTunes or on Android to get notified for all my future shows.

Warmly
Sarah

IBG 32 – Faris Khalifeh – Managing Your Energy as an Introvert

Energy management can be a particular challenge for the introverted entrepreneur, especially those of us who lead trainings and workshops. Yes, it is important to share our message with the world and support fellow introverts in a public setting, but it can certainly take a toll on our energy. Today’s guest implements a daily meditation practice to facilitate energy management, and he is prepared to share how his pursuit for a quiet mind allows him to renew his energy resources.

Faris Khalifeh began his career in the corporate world, doing marketing and business development for a diverse client base, from startups to Fortune 500 companies. But after nine years in the space, Faris was uninspired and looking for a change. In the process of self-reflection, he realized that the vast majority of the books in his private library dealt with personal growth and development, and he made the decision to pursue a coaching certification and make the switch to entrepreneurship.

Now Faris is a Quiet Leadership Coach, and a highly regarded one at that – he was named among the Top Six Life Coaches in Vancouver by Crowd Wellness. He serves on the board of directors for the International Coach Federation, and he leads the Vancouver Quiet Leadership Meetup, the only leadership group dedicated to introverts in British Columbia. Today he shares his passion for connecting people, the pros and cons of having harmony as a strength, and how understanding his introversion changed Faris’ life. Listen and learn how he developed the corporate training component of his business model and how he renews depleted energy resources through meditation.

In this episode you’ll learn…

  • How Faris became a minimalist.
  • How he discovered his passion for connecting people.
  • How his business supports introverted leaders.
  • His definition of leadership.
  • How he developed the corporate training piece of his business model.
  • The challenge around energy management in conducting corporate training.
  • How empathy and active listening facilitate authentic connections.
  • The pros and cons of ‘harmony’ as a strength.
  • How some companies are helping introverts prepare for interviews and meetings.
  • The AHA moment that led Faris to become a Quiet Leadership Coach.
  • How understanding and then embracing his introversion changed his life.
  • How meditation facilitates energy management.
  • The benefits of journaling and mini-breaks.
  • How he organizes his business and personal life via Trello.
  • His gratitude for opportunities to collaborate.

Other links and resources mentioned in this episode:

fariskhalifeh.com

Faris on Facebook

Faris on LinkedIn

Faris on Twitter

Deep Dive Mastermind Facebook Page

Sarah’s May 2018 Retreat in Sicily

Minimalism: Live a Meaningful Life by Joshua Fields Millburn and Ryan Nicodemus

The Minimalists Podcast

Minimalism: A Documentary About the Important Things

The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell

The Introvert Entrepreneur: Amplify Your Strengths and Create Success on Your Own Terms by Beth Buelow

The Introvert Entrepreneur Podcast

The Quiet Leadership Institute

Headspace App

Trello

Quiet: The Power of Introverts in a World That Can’t Stop Talking

The Dynamic Introvert: Leading Quietly with Passion and Purpose by Lesley Taylor

IBG Guest Book Recommendations

Email guest suggestions to sarah@sarahsantacroce.com

Thanks for listening !

Thanks so much for listening to this episode.

If you enjoyed it, I would be super grateful if you’d share it using the social media buttons you see at the bottom of the post.

And if you don’t have it yet, get your free 4-step Guide on How to Say no to Grow. You’ll be added to my list as well so I can share the latest episodes and other introvert related resources with you.

Also, please leave a review on iTunes. I’m told that they really matter so if you’d take a minute I’d appreciate it.

And finally, don’t forget to subscribe to the show on iTunes or on Android to get notified for all my future shows.

Warmly
Sarah

1 2 3 5